Wood tiles on a feature wall

Kelly Hoppen is now designing

wood flooring patterns!

Wood tiles on a feature wall
Kelly Hoppen with one of her new wood flooring designs

We know that wood flooring is chic and adds style to pretty much all domestic and commercial environments but it is surely now confirmed with celebrity designer Kelly Hoppen jumping on the bandwagon so to speak. Kelly has designed a range of wood floor tiles for Hakwood a Dutch flooring company and in her article in the INEX magazine extols the virtues of wood flooring and her new range of tiles.  

Kelly Hoppen expresses her passion for wood flooring and for it’s style and simplicity…

Kelly Hoppen with wood flooring tiles

What was behind the inspiration behind the collection?

KH_ I wanted this collection to encompass the luxurious simplicity that is evident throughout my design work and be a feature for any home. I wanted to give customers the freedom to get creative and make the tiles their own.

The floor tiles come in four colour ways and can be laid in a square grid or ‘V’ formation to make them unique to you. A cluster of tiles on the wall net to a mirror is a fantastic way to make a room look bigger and feature wall covered in tiles or a runner behind a fireplace is a sure way to make a statement. i can’t wait to see the different designs people come up with!

What were the reasons for your collaboration with Hakwood?

KH: I’ve always been incredibly passionate about wooden floors and was so excited when the opportunity to work with Hakwood arose. Designing the collection was a fantastic way to be able to create something new; the tiles have been designed by me but have been crafted in order to give the customer control of the overall layout.

What were the reasons behind your collaboration with Kelly Hoppen?

MH: At Hakwood, we collaborate with architects and designers; creating bespoke solutions for their specific projects. What makes the collaboration with Kelly Hoppen so unique is that the tiles will be part of our collection and available for every project.

How have you reflected your style within this collection?

KH: This collection encapsulates my ethos of balance and contrast; the range features beautiful inlays of brass and silver which are contrasted with deeper tones of black and great or lighter hues of white and cream, all of which are divine. It also features subtle geometric patterns which are able to create incredible volume and room within a space; they’ve also always been a trademark in my designs which was key to this collection.

MH: Featuring in the collection will be six stunning interchangeable tile designs:

Line

The Line tile sits in the collection as the perfect foundation for any interior, whether it be on the walls or floors. Featuring linear metal dashes set upon neutral, colour-washed wood; the minimalist Line tile plays with depth and texture, and perfectly embodies Kelly Hoppen’s signature aesthetic of simplicity, balance and style.

Can you describe the clientele this collection targets?

KH: This collection is for people who want to make their mark on a house’s style but don’t want to spend excessive time or money searching for the right accents. The collection allows you to combine custom textures, colours, shapes and patterns to achieve a signature statement with minimal effort or expense.

For the same reason, it’s a fantastic option for commercial locations that want to add a real feature to high-traffic areas; think a hotel lobby or apartment building entryway. The tiles have an immediate wow factor that will give a great impression and make your building memorable.

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